Keyring by Pretty Green x The Beatles, Designed in collaboration with Pretty Green and The Beatles, When two legends collide, Branded design, Make a statement, Connecting chain, Split ring fastening. Founded in 2009 by Liam Gallagher, Pretty Green has a deep understanding of British street culture. Named after a track by The Jam, it unites music and fashion, giving simple, classic shirts, polo shirts and outerwear a modern twist.