Midi dress by Forever New, Lightweight design, Cami-slip lining, Floral embroidery, It's all in the details, V-neck, Zip-side fastening, Hanky hem, Regular fit - true to size. Founded in Melbourne in 2006 as a start-up retailer, Forever New has evolved into one of the fastest-growing brands in Australia, thanks to its range of film and catwalk-inspired designs. Feminine silhouettes come in the form of structured midi dresses and floor-length maxis, while casual styles get a sleek update with tailored jumpsuits and ruffle tops.