T-shirt by Volcom, Wear it again and again, Contrast neck and cuffs, Print to chest and back, Regular fit, No surprises, just a classic cut. The idea for Volcom came to its founders Richard Woolcott and Tucker Hall during a snowboarding trip in 1991. Incorporating their philosophy of 'Youth against establishment' their streetwear features fashion, function and quality in equal measure. T-shirts get re-worked with cool graphics, while jeans, jackets and sweats benefit from fresh colours and quality cuts.