Hat by The North Face, For your dry-shampoo days, Domed crown, Curved peak, Eyelet vents, Adjustable back strap fastening. Channeling their love of the outdoors into their very own label, two hiking enthusiasts founded The North Face in the 1960s. Mountaineering clothing and equipment soon followed, and now The North Face is your go-to label for tech-savvy apparel for skiers, climbers, runners and explorers think backpacks, beanies and outerwear in innovative, durable fabrics.