Bikini briefs by Pimkie, Stripe design, Get in line, Mid rise, Ruffle sides, Brazilian cut, Just add water. In 1971, French label Pimkie brought three textiles specialists together to create empowering collections that encourage women to express themselves, and the rest is fashion history. With a nod to the catwalks, their casual collections pack all your everyday essentials into a range of jersey tees, denim, playsuits and cool swimwear.