Trainers by New Balance, Supplier code: MRL420CF, If you know, you know, Lace-up fastening, Branded tongue and cuff, Padded for comfort, New Balance signature logo, Chunky sole, Textured tread. Boston based brand, New Balance began life in the 1900s as an arch support company. Developed into a range of custom-based trainers with high performance credentials, each style is numbered, placing an emphasis on the New Balance philosophy; "not any one particular shoe".