Shirt by Love Moschino, Add-to-bag potential: considerable. , Button-down collar, Chest print, Button placket, Slim fit, A narrow cut to the sleeves and chest. Franco Moschino grew up in a small town outside of Milan, counteracting his provincial boredom with drawing. Encouraged to take up design by Gianni Versace, Moschino launched his first collection, full of surrealist takes on clothing in 1983. Leaving his name to a new interpretation of fashion, Love Moschino incorporates his originality, sense of humour and provocativeness.