Shirt by Armani Exchange, Smart/casual personified, All-over palm print, It's all in the details, Point collar, Button placket, Regular fit - true to size. One of the most iconic names in fashion history, Giorgio Armani launched Armani Exchange in 1991 as a youthful, sportier sub-label of his eponymous brand. Influenced by music and street culture, the collection's tough, stylish watches stand out in particular for their precision performance and exceptionally well-engineered movements housed in high durability materials and bold oversized designs.