Trainers by adidas, Supplier code: BW1247, Running, jumping and face-planting appropriate, Seamless sock-like construction for a secure fit, Lace-up design, Bounce cushioning for support upon impact, Chunky sole, Continental tread for added grip. Iconic sportswear label adidas was founded in Germany by Adolf 'Adi' Dassler back in 1949. The brand creates sportswear built for functionality, with a conscious, design-led ethos. Creating everything from street-smart styles to retro-inspired pieces, adidas prides itself on its history of innovation and cutting-edge design.